Defined Terms
This is a legal document and you should read it carefully.
When the first letter of a word is capitalized in this document, it has a special and specific
meaning. We call those words “Defined Terms,” because we’re going to give you a definition of
what each term means as used in this document.
Company – Fairlie Chiropractic
Website - fairliechiropractic.com
Privacy Officer - William Fairlie
When you see a plural or a plural possessive pronoun, such as “We” and “Our,” that refers to
the Company.
Collecting and Using Your Personal Information
Most actions you take on the Website will relay certain information about you to the Company.
Information Collection Categories
Contact Information
When you fill out our “Contact” form, or make a purchase with us, we collect the information you
provide so we can communicate with you.
This might include your name, mailing address, phone number, and email address.
If you’ve given us your physical address, we sometimes send promotional gifts, like stickers.
If you use social media, and give us your social media information, we use that information to
view your social media. Sharing your social media with us may tell us who you follow, who
follows you, and your likes or interests. Your privacy settings for social media can be adjusted in
the settings menu of your social media provider.
Financial Information
When you make a purchase on the Website, we collect information to collect your payment. we
collect your billing address, and the bank or credit card information you provide.
Profile Information
When you fill out our contact form, or make a purchase, we create a profile for you so we can
identify you. If you purchase a digital product, then we use your information to provide you with
access to your purchase.
As you navigate the Website, your computer relays information to us that we use to optimize the
Website, improve user experience, and make strategic business decisions about our products
and services.
We use session analytics, which means that while you are on our Website we are using
software to tell us what pages you click on, how long you stay there, and how you generally
navigate the Website. This information tells us how we can improve user experience, how
successful our advertisements have been, and how to make our content more accessible.
Analytics, including the session analytics we use, may collect information about your computer
specifications, internet connection, and IP address. Your IP address is a unique identifier that
tells other computers the path to take to communicate with your device. That kind of data can
communicate private information about you. For example, connecting to the internet via a coffee
shop’s wifi tells the analytics tool that you are at the coffee shop at the time you access the
Website. Smart devices like your smartphone can tell when another smart device is nearby. If a
nearby device has given permission to advertisers to access its location, then those advertisers
can deduce that you are also near that location. We don't collect your location information, but
accessing our Website while near other devices might allow advertisers to deduce your location,
and they could send you targeted ads. Also, your computer’s specifications could communicate
what kind of device you prefer to use, or what you prioritize in your devices.
How Long We Keep Your Information
We keep your Contact Information only as long as necessary for the purposes outlined in this
Privacy Policy. We retain Contact Information as required by law, if applicable. We retain
Contact Information necessary to enforce legal agreements and resolve disputes.
We do not keep your financial information. The financial information you provide is processed
via Nexio. Nexio may retain your information for their company’s purposes. Review their privacy
policy for more information.
We keep your Profile Information as long as necessary for the purposes outlined in this Privacy
Policy.
Aside from the Contact Information we keep for legal purposes, you can ask us to delete
collected information. To do that, contact the Privacy Officer listed at the end of this Privacy
Policy.
Cookies, Pixels, and Tracking Signals
Cookies are not just tasty treats. A cookie is also a piece of information recorded by your web
browser. This allows your web browser to recognize places you have visited. For more on
cookies, see this article from the Federal Trade Commission.
Our use of cookies assists you when you begin to type our Website. Your computer may autofill
URLs based on its cookies memory. They can help remember and autofill things like user IDs
and website preferences. You can instruct your browser to reject all cookies, but you may not be
able to use some parts of our Website without them.
Pixels aren’t just the tiny colorful squares on your device’s screen. A pixel, also known as a
beacon, or pixel tag, is a transparent image file that tells us something has been clicked on.
Cookies and pixels may communicate to us the web browser you use, whether you open an
email we send, your advertising ID, and other technical information about your device.
We use these cookies and pixels to track your internet usage in order to implement advertising
strategies, and to ensure our servers and systems are working properly.
You can instruct your browser to reject all cookies, pixels, and similar tracking technologies by
instructing the browser to send a “Do Not Track” signal. Our Website may not function properly if
your browser rejects cookies, pixels, or tracking technologies. There’s not a uniform set of Do
Not Track signals, so our Website may not be able to read or respond correctly to ones sent by
your browser. To learn more about our services without our Website, you’ll need to email us or
fill out our contact form.
Email Marketing
Email is the backbone of most online marketing in the twenty-first century. Your email is valuable
to us, and your privacy is valuable to you. We take care to ensure that your email other data is
used in a respectful manner, and we keep your email confidential. We do not sell or in any way
share your email in exchange for remuneration. Occasionally, Company does partner with third
parties to provide joint education, resources, products, or services. In these cases, your
participation is deemed consent for us to share any information you provide to us to that third
party.
Company’s emails will comply with applicable laws including the CAN-SPAM act. Each email will
clearly identify that it is from the Company along with a place for you to unsubscribe from our
email list. Occasionally, the technological systems we rely on to remove you from our email list
may fail to unsubscribe you. If you continue receiving unwanted emails, please reach out to the
Privacy Officer.
Unsubscribing from Company’s email list will remove you from our routine promotional emails
and informational emails about podcasts, blog posts, and other resources we may have to
share. However, you may still receive information about programs, services, or products you
have bought from Company.
Information Disclosure
Company will disclose your personal information only when necessary to provide services,
programs, or products to you, or when necessary to work with third parties like lawyers or
collection agencies to enforce these terms or any other terms between you and Company. We
may also disclose your information when we are otherwise legally required to do so.
Securing Your Information
We make best efforts to ensure the security of your information using industry standards and
reasonable methods. We rely on reputable and reliable third-party vendors to collect basic
information. If you work with us in a one-on-one capacity, we may collect additional information
from you including, but not limited to medical information. and other personal data necessary for
us to provide you Chiropractic CareFor this data, we use a different, reputable third-party
platform designed for these purposes.
Who Exactly Sees Your Information?
Analytics
We use the following companies for analytics:
Blessing Builder
GoDaddy
Marketing
We partner with affiliates, who pay us to appear in the promotional emails we send you if you
opt-in to receive those. These affiliates can’t see your email address, but if you click on a link to
their website, they can see that and their website may collect information about you.
Specifically, in the last year we partnered with:
Blessing Builder
Payment
When you make a purchase on the Website, your financial information is transmitted to a third
party payment processor. The payment processor has their own privacy policy, which you
should read before making payments.
We use reputable payment processors who adhere to the standards set by the Payment Card
Industry Security Standards Council.
Our payment processors are:
Nexio
Your California Rights
The California Consumer Privacy Act (CCPA) is a law that protects consumers residing in
California. The policy in this section applies only to California residents.
The CCPA gives you
● The right to know about the personal information a business collects about you and how
it is used and shared;
● The right to delete personal information collected from you (with some exceptions);
● The right to opt-out of the sale or sharing of you personal information; and
● The right to non-discrimination for exercising your CCPA rights.
● The right to correct inaccurate personal information that a business has about You; and
● The right to limit the use and disclosure of sensitive personal information collected about
you
To exercise your CCPA rights, contact the Privacy Officer. Your identity will need to be verified
before we release, alter, or delete your personal information. Since anonymized data about you
can’t be identified, we won’t be able to delete that information.
If you think we have inaccurate or incomplete information about who you are, please contact the
Privacy Officer.
You can learn more about your privacy rights as a California resident by visiting
Your European Union Rights
The General Data Protection Regulation (GDPR) is a law that governs information and privacy
rights for people within the European Union. The policy in this section only applies to European
Union residents.
We will retain any information you choose to provide to us until the earlier of: (a) you asking us
to delete the information, (b) our decision to cease using our existing data providers, or (c) the
Company decides that the value in retaining the data is outweighed by the costs of retaining it.
You have the right to request access to your data that the Company stores and the rights to
either rectify or erase your personal data. You have the right to seek restrictions on the
processing of your data. You have the right to object to the processing of your data and the right
to the portability of your data. To the extent that you provided consent to the Company’s
processing of your personal data, you have the right to withdraw that consent at any time,
without affecting the lawfulness of processing based upon consent that occurred prior to your
withdrawal of consent. You have the right to lodge a complaint with a supervisory authority that
has jurisdiction over issues related to the General Data Protection Regulation.
We require only the information that is reasonably required to enter into a contract with you. We
will not require you to provide consent for any unnecessary processing as a condition of
entering into a contract with us.
Children's Protection
Company does not knowingly collect, either online or offline, personal information from persons
under the age of sixteen.
If you are under 18, you may only use the Website with permission of a parent or guardian. Your
parent or guardian must read this privacy policy. If you, your parent or guardian, believe you
have conveyed information to the Website, contact the Privacy Officer to make sure it is deleted.
In some circumstances, the law may not require or permit us to delete the information. We will
make every effort to delete any information you have provided, however, we cannot guarantee
comprehensive removal.
Links to Other Sites
Our Website may contain links to other websites that we don’t control. Visiting those sites
subjects you to their privacy policies. We are not responsible for how those websites handle
your information. You assume full responsibility for the consequences of clicking on the links or
visiting the websites.
Contact Us
We have a designated Privacy Officer. If you need to request copies of your personal
information, or have questions about this policy and our privacy practices, contact:
Privacy Officer: William Fairlie- (405)849-4749
We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.